Influencers is a forthcoming short film that explores how trends in music and creativity can become contagious. It’s being put together by R&I Creative and features interviews with people from Cornerstone, one of they key agencies in the brandingrock’n’roll world who have developed campaigns for the likes of Converse, including the Rubber Tracks studio project … Continue reading


In one of the more adventurous music-platforms that we’ve stumbled across recently was the news story that Converse will be opening up a free recording studio in the epicentre of indie, Williamsburg, Brook’non. Rubber Tracks will offer musicians the chance to record their tracks and then utilise Converse’s music social network to share and expose … Continue reading


Hewlett-Packard, one of the biggest technology companies in the entire worldwide world (revenue 114 billion) have partnered with one of our favourite blogs, the ever-cool ‘The Culture of Me’ (hits: 30k) to promote their new HP Pavilion DV5, which isn’t a huge arena they sponsor but a new notebook computer. Notebooks, aren’t they a bit … Continue reading